Why People Share: The Psychology Behind Social Media

Why People Share: The Psychology Behind Social Media

Social media has taken the internet by storm. There are 31.25 million Facebook messages, 347,222 tweets, 17,361 LinkedIn profile views, 48,611 Instagram pictures, and 300 hours of YouTube videos uploaded each minute. The internet is full of content that’s constantly being created or shared. We already know what is happening, but let’s dig a little […]

To Improve Your Marketing Try Conducting Audience Research for Free

To Improve Your Marketing Try Conducting Audience Research for Free

Gaining a better understanding of your target audience can be incredibly beneficial for internet marketing. It helps you write more effective sales copy, pay-per-click (PPC) ads, blog posts, and find the right content to share on social media. Market research is essential to marketing. But, you don’t have the same budget as a major corporation […]

6 Strategies for Creating Effective Mobile Marketing Campaign

6 Strategies for Creating Effective Mobile Marketing Campaign

How’s your mobile marketing working out for you? If you don’t have a campaign for mobile devices that’s separate from your standard marketing campaign, you could be missing out on a large segment of consumers. About 52% of internet traffic comes from mobile devices and it is ever increasing. While you can use your regular […]

5 Ways to Personalize Your Digital Marketing

5 Ways to Personalize Your Digital Marketing

Using a personalized approach to your marketing strategy can help increase conversions and boost customer retention. Though, this isn’t always easy. You need to consider every stage of your sales funnel, from emails to landing pages. We’ll cover each of these areas and show you how to personalize your digital marketing strategy. Create a Customer […]

Understanding Your Customer’s Problem is Key To Sales

Understanding Your Customer’s Problem is Key To Sales

People usually buy products to solve a problem that they are having: People by a book or education to increase their knowledge. They buy food because they are hungry. They by weight loss product because they want to lose weight. Your add or email needs to present the problem to customer and the solution you […]